TikTok is planning to launch a service to deliver food that has gone viral on its app. The video app is partnering with company Virtual Dining Concepts to create the meals for customers across the United States. The menu will be based on the app’s most viral food trends, such as baked feta pasta, and will change quarterly. If a dish gains popularity, there will be opportunities to add it to the menu. TikTok says it will send part of the profits from the restaurants to the original makers of the dishes. How should the profit be shared between the original maker and TikTok?

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