The benefits of artificial intelligence (AI) may come at a high cost for consumers. Surging demand for memory chips is driving up the price of smartphones and computers  including in Germany. The use and cost  of memory chips in smartphone production has risen sharply over the past five years. According to industry data, memory accounted for around 8% of total component costs in a device such as the iPhone 12 Pro Max in 2020. By September 2025, that share had climbed to roughly 10% in the iPhone 17 Pro Max. Due to the ongoing rise in memory chip prices, analysts at research firm Counterpoint Research estimate that this share could even increase to as much as 20%.The era of cheap data storage is ending. Artificial intelligence is pushing chip prices higher and exacerbating supply shortages. Anyone buying a new smartphone in 2026 should brace for higher prices. DO you think that shorttage is “articicial” ?

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