Airtel Africa has partnered with WebEngage to drive its digital customer base management. Airtel is the second largest telecom service provider in Africa, with more than 60 million data users among a total of 150 million customers. The integrations will enable Airtel to monitor user service activities and in a highly personalized manner while retaining customers and improving engagement. The partnership reflects a broader digital transformation in the telecom sector. Is tech partnerships away of escaping regulatory authorities ?

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