Amazon Prime forcing subscribers to renew membership

More than 200 million people subscribe to Prime globally. The service, which offers shipping perks, access to streaming movies and more, costs $139 a year or $14.99 monthly in the US and £95 per year in the UK. The US has accused Amazon of tricking customers into signing up for automatically renewing Prime subscriptions and making it difficult to cancel. The Federal Trade Commission said Amazon used website designs that pushed customers into agreeing to enrol in Prime and have the subscription automatically renew as they were making purchases. Though Amazon altered the cancellation process shortly before the lawsuit was filed, the FTC said the company’s tactics broke laws aimed at protecting shoppers. Is it a robbery by itself ?