Apple Intelligence could be a groundbreaking change to the way people use smartphones, but it does require users to be on newer devices.This new technology is being offered to “such a small cohort of users,” namely about 8% of iPhone and iPad users, the stars are aligning for a supercycle. To use Apple Intelligence, users will need to upgrade to an iPhone 15 Pro or newer model, which should benefit Apple with a positive mix shift and ASP growth. Is Apple intelligence a good idea for consumers ?
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