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Beauty Filters

The products marketing strategies has moved to online platforms including the beauty products. The use of filters on social media is a widely debated issue, attracting the attention of not only celebrities and social media influencers, the use of beauty filters by the influencers ca be really misleading and this can really have a negative impact on the beauty industry because what you see is not what you will get as the outcome. Do you think there is need for the influencers to state whether they are using the beauty filters or not when marketing the beauty products ?

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