A solid data strategy underpins all the most successful attempts at creating smarter products. This means understanding how data can be used to hit your company’s business goals, what data sources you already have available both internally and externally, how to start benefitting from unstructured as well as structured data, what technology infrastructure you will need to start putting it to work, what human skills and talent you will need in your team, and how you will measure your success. How important is the data-centric culture in the current world ?
