The immediate consequences of multitasking is that the brain struggles to juggle two activities at once, and instead moves quickly between them – with a loss in accuracy each time it shifts its attention. For example If you are writing an email as you talk on the phone, you temporarily lose the capacity to process the conversation as you type out the sentence and the shift in focus will lead to a momentary lapse in your writing, resulting in a typo or a non-sequitur. For optimum accuracy, you should therefore devote your full attention to each activity in turn. However, Multitasking brings about Creativity often involves tying together disparate thoughts and ideas, and that can benefit from a more diffuse mindset, rather than a rigid focus. What do you think about people doing several tasks at the same time ?