Pinterest shares plummeted over 20% in premarket trading on Friday after the image-sharing platform said its quarterly revenue forecast was hit by large U.S. retailers scaling back ad spending due to tariff-induced uncertainty. The company last month cut under 15% of its workforce, a restructuring that CFO Julia Donnelly said could disrupt near-term performance, as Pinterest rebuilds its go‑to‑market teams. The warning added to pressure on a business already squeezed by softer retail advertising.Last year, Pinterest said it would buy adtech firm tvScientific, as the social media company expands into TV ad inventory for its core consumer goods and retail advertisers.At least 16 brokerages cut their price targets on Pinterest’s stock, which was set to lose more than $2 billion from its market value of $12.52 billion if the premarket losses hold. Should we expect a rebound anytime soon ?
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