Social network Snapchat announced today it’s launching creator subscriptions in alpha with select people in the U.S. starting on February 23. Creators can set their own monthly prices for subscription within the app, while Snap will recommend different tiers to them. The subscription will unlock subscriber-only content, priority replies to a creator’s public Stories, and ad-free consumption for that creator’s Stories.The company noted that users will be able to buy subscriptions to creators, including Jeremiah Brown, Harry Jowsey, and Skai Jackson. This will allow users to unlock exclusive content while creating monetization opportunities for creators.Snap noted that this is a new way for creators to earn more money besides the existing programs.Rival company Meta also allows creators to offer subscriptions on platforms like Instagram and Facebook, which gives users access to exclusive content and badges. What is your take on the subscription service ?
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