TikTok viewership on Android phones reportedly overtakes YouTube in US average watch time. TikTok’s users now spend more time each month watching content than YouTube users, according to a report from app analytics firm App Annie. However, YouTube is still ahead in time spent overall, no doubt because of its two billion users compared to TikTok’s roughly 700 million . How do you think Tiktok has managed to get such a success with a very short period?

