The video sharing site which was launched back in 2005 and is home to more than 37 million creators worldwide announced in a blog post that they will “continue to invest” in their YouTube Shorts which are an apparent rival to TikTok’s short video format and that users will “see progress” in their Live feature throughout 2022 as well as the video on demand feature. Chief Product Officer Neal Mohan writes: “We’ll continue to invest across our multiple formats: Shorts, Live, and video on demand (VOD). Short-form content is incredibly popular YouTube Shorts. Do you think that YouTube shorts is a copy of Tiktok Videos?

